Sales Manager salary in Roanoke, VA
Sales Managers in the Roanoke, VA metro area earn a median of $138,380 a year ($66.53 an hour), based on BLS data for 250 workers.
Pay ranges from $81,980 for the lowest-paid 10% to $239,640 for the top 10%. That is 7% lower than the national median of $148,270. Pay here is 28% lower than the Virginia statewide median of $191,130. There are 1.6 sales managers per 1,000 jobs here — the job is less common than nationally (location quotient 0.40). The average (mean) salary is $157,610, above the median because a few high earners pull it up.
Pay range for sales managers in Roanoke, VA
| Pay level | Yearly | Hourly |
|---|---|---|
| 10th percentile (entry level) | $81,980 | $39.41 |
| 25th percentile | $121,400 | $58.36 |
| Median | $138,380 | $66.53 |
| 75th percentile | $192,990 | $92.78 |
| 90th percentile (top earners) | $239,640 | $115.21 |
| Average (mean) | $157,610 | $75.77 |
Half of sales managers earn more than the median and half earn less. Percentiles show the spread: 10% earn less than the 10th percentile, and 10% earn more than the 90th.
Median paycheck, before taxes
| Pay period | Amount |
|---|---|
| Monthly | $11,531.67 |
| Semi-monthly (24 a year) | $5,765.83 |
| Biweekly (26 a year) | $5,322.31 |
| Weekly | $2,661.15 |
| Hourly | $66.53 |
Based on a full-time year of 2,080 hours. Convert any amount with the hourly to salary converter.
Sales Manager salary in other metro areas nearby
| Metro area | Median salary | Workers |
|---|---|---|
| Washington-Arlington-Alexandria, DC-VA-MD-WV | $175,820 | 8,780 |
| Charlottesville, VA | $169,390 | 210 |
| Richmond, VA | $168,590 | 1,320 |
| Blacksburg-Christiansburg-Radford, VA | $160,830 | 80 |
| Virginia Beach-Chesapeake-Norfolk, VA-NC | $158,750 | 1,270 |
| Winchester, VA-WV | $157,340 | 130 |
| Harrisonburg, VA | $157,260 | 130 |
| Lynchburg, VA | $149,990 | 110 |
| Staunton-Stuarts Draft, VA | $146,080 | 70 |
| Kingsport-Bristol, TN-VA | $132,950 | 270 |
Highest-paying states for sales managers
| State | Median salary |
|---|---|
| New York | $217,640 |
| Massachusetts | $191,200 |
| Virginia | $191,130 |
| Colorado | $180,850 |
| Washington | $174,000 |
| New Jersey | $173,020 |
| Connecticut | $162,110 |
| Kansas | $159,990 |
| Georgia | $159,890 |
| Maine | $158,660 |
See Sales Manager pay in every state or the Virginia statewide figures.
Related jobs in Roanoke, VA
| Job | Median salary | Hourly |
|---|---|---|
| Marketing Manager | $165,000 | $79.33 |
| Public Relations Manager | $134,320 | $64.58 |
| General and Operations Managers | $98,140 | $47.18 |
| Medical and Health Services Managers | $128,800 | $61.92 |
| Financial Manager | $158,030 | $75.97 |
| Education Administrators, Kindergarten through Secondary | $98,470 | — |
| Computer and Information Systems Managers | $164,910 | $79.28 |
| Managers, All Other | $133,010 | $63.95 |
| Construction Manager | $100,680 | $48.41 |
| Industrial Production Manager | $119,180 | $57.30 |
| Food Service Manager | $62,520 | $30.06 |
| Human Resources Manager | $137,510 | $66.11 |
| Architectural and Engineering Managers | $139,170 | $66.91 |
| Transportation, Storage, and Distribution Managers | $101,080 | $48.60 |
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, occupation code 11-2022. Wages include base pay, tips, commissions and shift pay, but not overtime, bonuses or benefits, and exclude the self-employed.
Frequently asked questions
How much does a sales manager make in Roanoke, VA?
The median salary for sales managers in the Roanoke, VA metro area is $138,380 a year, or $66.53 an hour. Pay ranges from $81,980 for the lowest-paid 10% to $239,640 for the top 10%.
How much do the highest-paid sales managers make in Roanoke, VA?
The top 10% of sales managers in the Roanoke, VA metro area earn at least $239,640 a year. The top 25% earn $192,990 or more.
What is the starting pay for sales managers in Roanoke, VA?
Entry-level pay (the 10th percentile) is about $81,980 a year, and a quarter of sales managers earn $121,400 or less.
How many sales managers work in Roanoke, VA?
About 250 sales managers are employed in the Roanoke, VA metro area, not counting the self-employed.