Retail Salesperson salary in Virginia
Retail Salespersons in Virginia earn a median of $34,240 a year ($16.46 an hour), based on BLS data for 100,290 workers.
Pay ranges from $27,540 for the lowest-paid 10% to $46,590 for the top 10%. That is 3% lower than the national median of $35,410. Virginia ranks 28th of 51 states for retail salespersons pay. There are 24 retail salespersons per 1,000 jobs here — close to the national average. The average (mean) salary is $36,290, above the median because a few high earners pull it up.
Pay range for retail salespersons in Virginia
| Pay level | Yearly | Hourly |
|---|---|---|
| 10th percentile (entry level) | $27,540 | $13.24 |
| 25th percentile | $29,120 | $14.00 |
| Median | $34,240 | $16.46 |
| 75th percentile | $37,300 | $17.94 |
| 90th percentile (top earners) | $46,590 | $22.40 |
| Average (mean) | $36,290 | $17.45 |
Half of retail salespersons earn more than the median and half earn less. Percentiles show the spread: 10% earn less than the 10th percentile, and 10% earn more than the 90th.
Median paycheck, before taxes
| Pay period | Amount |
|---|---|
| Monthly | $2,853.33 |
| Semi-monthly (24 a year) | $1,426.67 |
| Biweekly (26 a year) | $1,316.92 |
| Weekly | $658.46 |
| Hourly | $16.46 |
Based on a full-time year of 2,080 hours. Convert any amount with the hourly to salary converter.
Retail Salesperson salary in cities in Virginia
| Metro area | Median salary | Workers |
|---|---|---|
| Washington-Arlington-Alexandria, DC-VA-MD-WV | $36,610 | 66,920 |
| Charlottesville, VA | $34,210 | 2,540 |
| Richmond, VA | $33,580 | 16,210 |
| Staunton-Stuarts Draft, VA | $33,440 | 1,520 |
| Harrisonburg, VA | $33,350 | 1,980 |
| Blacksburg-Christiansburg-Radford, VA | $31,780 | 1,690 |
| Kingsport-Bristol, TN-VA | $31,200 | 3,620 |
| Virginia Beach-Chesapeake-Norfolk, VA-NC | $30,820 | 20,890 |
| Winchester, VA-WV | $30,780 | 2,290 |
| Lynchburg, VA | $30,570 | 2,950 |
| Roanoke, VA | $30,440 | 4,230 |
Highest-paying states for retail salespersons
| State | Median salary |
|---|---|
| Washington | $39,560 |
| District of Columbia | $38,500 |
| California | $38,440 |
| Colorado | $37,950 |
| Hawaii | $37,790 |
| New York | $37,720 |
| Vermont | $37,400 |
| Alaska | $37,290 |
| Oregon | $36,770 |
| Maine | $36,640 |
Related jobs in Virginia
| Job | Median salary | Hourly |
|---|---|---|
| Cashier | $30,580 | $14.70 |
| Counter and Rental Clerks | $45,540 | $21.89 |
| Parts Salesperson | $38,070 | $18.30 |
| Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel | $72,640 | $34.92 |
| First-Line Supervisors of Retail Sales Workers | $47,990 | $23.07 |
| Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products | $63,400 | $30.48 |
| Securities, Commodities, and Financial Services Sales Agents | $62,910 | $30.25 |
| Insurance Sales Agent | $60,520 | $29.10 |
| First-Line Supervisors of Non-Retail Sales Workers | $98,170 | $47.20 |
| Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products | $128,270 | $61.67 |
| Real Estate Sales Agent | $63,980 | $30.76 |
| Demonstrators and Product Promoters | $41,600 | $20.00 |
| Real Estate Broker | $77,270 | $37.15 |
| Travel Agent | $45,260 | $21.76 |
More: Sales and Related Occupations · all salaries in Virginia
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, occupation code 41-2031. Wages include base pay, tips, commissions and shift pay, but not overtime, bonuses or benefits, and exclude the self-employed.
Frequently asked questions
How much does a retail salesperson make in Virginia?
The median salary for retail salespersons in Virginia is $34,240 a year, or $16.46 an hour. Pay ranges from $27,540 for the lowest-paid 10% to $46,590 for the top 10%.
How much do the highest-paid retail salespersons make in Virginia?
The top 10% of retail salespersons in Virginia earn at least $46,590 a year. The top 25% earn $37,300 or more.
What is the starting pay for retail salespersons in Virginia?
Entry-level pay (the 10th percentile) is about $27,540 a year, and a quarter of retail salespersons earn $29,120 or less.
How many retail salespersons work in Virginia?
About 100,290 retail salespersons are employed in Virginia, not counting the self-employed.