Insurance Sales Agent salary in Wisconsin
Insurance Sales Agents in Wisconsin earn a median of $79,450 a year ($38.20 an hour), based on BLS data for 7,860 workers.
Pay ranges from $47,430 for the lowest-paid 10% to $163,380 for the top 10%. That is 28% higher than the national median of $62,280. Wisconsin ranks 4th of 51 states for insurance sales agents pay, one of the best-paying states for this job. There are 2.7 insurance sales agents per 1,000 jobs here — close to the national average. The average (mean) salary is $94,630, above the median because a few high earners pull it up.
Pay range for insurance sales agents in Wisconsin
| Pay level | Yearly | Hourly |
|---|---|---|
| 10th percentile (entry level) | $47,430 | $22.81 |
| 25th percentile | $57,080 | $27.44 |
| Median | $79,450 | $38.20 |
| 75th percentile | $107,990 | $51.92 |
| 90th percentile (top earners) | $163,380 | $78.55 |
| Average (mean) | $94,630 | $45.49 |
Half of insurance sales agents earn more than the median and half earn less. Percentiles show the spread: 10% earn less than the 10th percentile, and 10% earn more than the 90th.
Median paycheck, before taxes
| Pay period | Amount |
|---|---|
| Monthly | $6,620.83 |
| Semi-monthly (24 a year) | $3,310.42 |
| Biweekly (26 a year) | $3,055.77 |
| Weekly | $1,527.88 |
| Hourly | $38.20 |
Based on a full-time year of 2,080 hours. Convert any amount with the hourly to salary converter.
Insurance Sales Agent salary in cities in Wisconsin
| Metro area | Median salary | Workers |
|---|---|---|
| Fond du Lac, WI | $95,110 | 120 |
| Minneapolis-St. Paul-Bloomington, MN-WI | $84,670 | 6,750 |
| Sheboygan, WI | $81,550 | 100 |
| Milwaukee-Waukesha, WI | $81,080 | 2,250 |
| Madison, WI | $80,700 | 1,090 |
| La Crosse-Onalaska, WI-MN | $80,300 | 130 |
| Green Bay, WI | $78,490 | 380 |
| Oshkosh-Neenah, WI | $77,340 | 200 |
| Appleton, WI | $77,250 | 550 |
| Kenosha, WI | $73,400 | 90 |
| Janesville-Beloit, WI | $72,660 | 90 |
| Eau Claire, WI | $65,020 | 230 |
| Wausau, WI | $62,760 | 160 |
| Duluth, MN-WI | $58,890 | 340 |
| Racine-Mount Pleasant, WI | $57,270 | 180 |
Highest-paying states for insurance sales agents
| State | Median salary |
|---|---|
| District of Columbia | $84,530 |
| New Jersey | $81,640 |
| Rhode Island | $79,930 |
| Wisconsin | $79,450 |
| Massachusetts | $79,300 |
| Minnesota | $78,640 |
| New York | $78,110 |
| California | $76,120 |
| Connecticut | $74,840 |
| New Hampshire | $74,370 |
Related jobs in Wisconsin
| Job | Median salary | Hourly |
|---|---|---|
| Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel | $64,020 | $30.78 |
| Securities, Commodities, and Financial Services Sales Agents | $74,010 | $35.58 |
| Advertising Sales Agent | $63,270 | $30.42 |
| Travel Agent | $47,080 | $22.64 |
| Retail Salesperson | $34,480 | $16.58 |
| Cashier | $30,880 | $14.85 |
| Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products | $65,930 | $31.70 |
| First-Line Supervisors of Retail Sales Workers | $49,550 | $23.82 |
| Counter and Rental Clerks | $45,720 | $21.98 |
| Real Estate Sales Agent | $58,120 | $27.94 |
| Parts Salesperson | $45,380 | $21.82 |
| First-Line Supervisors of Non-Retail Sales Workers | $91,980 | $44.22 |
| Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products | $78,480 | $37.73 |
| Sales Engineer | $117,970 | $56.71 |
More: Sales and Related Occupations · all salaries in Wisconsin
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, occupation code 41-3021. Wages include base pay, tips, commissions and shift pay, but not overtime, bonuses or benefits, and exclude the self-employed.
Frequently asked questions
How much does a insurance sales agent make in Wisconsin?
The median salary for insurance sales agents in Wisconsin is $79,450 a year, or $38.20 an hour. Pay ranges from $47,430 for the lowest-paid 10% to $163,380 for the top 10%.
How much do the highest-paid insurance sales agents make in Wisconsin?
The top 10% of insurance sales agents in Wisconsin earn at least $163,380 a year. The top 25% earn $107,990 or more.
What is the starting pay for insurance sales agents in Wisconsin?
Entry-level pay (the 10th percentile) is about $47,430 a year, and a quarter of insurance sales agents earn $57,080 or less.
How many insurance sales agents work in Wisconsin?
About 7,860 insurance sales agents are employed in Wisconsin, not counting the self-employed.