Insurance Sales Agent salary in Appleton, WI
Insurance Sales Agents in the Appleton, WI metro area earn a median of $77,250 a year ($37.14 an hour), based on BLS data for 550 workers.
Pay ranges from $49,490 for the lowest-paid 10% to $177,910 for the top 10%. That is 24% higher than the national median of $62,280. Pay here is 3% lower than the Wisconsin statewide median of $79,450. There are 4.5 insurance sales agents per 1,000 jobs here — the job is 1.4× more common than nationally. The average (mean) salary is $93,470, above the median because a few high earners pull it up.
Pay range for insurance sales agents in Appleton, WI
| Pay level | Yearly | Hourly |
|---|---|---|
| 10th percentile (entry level) | $49,490 | $23.79 |
| 25th percentile | $60,670 | $29.17 |
| Median | $77,250 | $37.14 |
| 75th percentile | $102,030 | $49.05 |
| 90th percentile (top earners) | $177,910 | $85.53 |
| Average (mean) | $93,470 | $44.94 |
Half of insurance sales agents earn more than the median and half earn less. Percentiles show the spread: 10% earn less than the 10th percentile, and 10% earn more than the 90th.
Median paycheck, before taxes
| Pay period | Amount |
|---|---|
| Monthly | $6,437.50 |
| Semi-monthly (24 a year) | $3,218.75 |
| Biweekly (26 a year) | $2,971.15 |
| Weekly | $1,485.58 |
| Hourly | $37.14 |
Based on a full-time year of 2,080 hours. Convert any amount with the hourly to salary converter.
Insurance Sales Agent salary in other metro areas nearby
| Metro area | Median salary | Workers |
|---|---|---|
| Fond du Lac, WI | $95,110 | 120 |
| Minneapolis-St. Paul-Bloomington, MN-WI | $84,670 | 6,750 |
| Sheboygan, WI | $81,550 | 100 |
| Milwaukee-Waukesha, WI | $81,080 | 2,250 |
| Madison, WI | $80,700 | 1,090 |
| La Crosse-Onalaska, WI-MN | $80,300 | 130 |
| Green Bay, WI | $78,490 | 380 |
| Oshkosh-Neenah, WI | $77,340 | 200 |
| Kenosha, WI | $73,400 | 90 |
| Janesville-Beloit, WI | $72,660 | 90 |
| Eau Claire, WI | $65,020 | 230 |
| Wausau, WI | $62,760 | 160 |
| Duluth, MN-WI | $58,890 | 340 |
| Racine-Mount Pleasant, WI | $57,270 | 180 |
Highest-paying states for insurance sales agents
| State | Median salary |
|---|---|
| District of Columbia | $84,530 |
| New Jersey | $81,640 |
| Rhode Island | $79,930 |
| Wisconsin | $79,450 |
| Massachusetts | $79,300 |
| Minnesota | $78,640 |
| New York | $78,110 |
| California | $76,120 |
| Connecticut | $74,840 |
| New Hampshire | $74,370 |
See Insurance Sales Agent pay in every state or the Wisconsin statewide figures.
Related jobs in Appleton, WI
| Job | Median salary | Hourly |
|---|---|---|
| Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel | $62,840 | $30.21 |
| Securities, Commodities, and Financial Services Sales Agents | $68,330 | $32.85 |
| Retail Salesperson | $34,540 | $16.60 |
| Cashier | $31,610 | $15.20 |
| Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products | $63,840 | $30.69 |
| First-Line Supervisors of Retail Sales Workers | $50,430 | $24.25 |
| Parts Salesperson | $45,950 | $22.09 |
| Counter and Rental Clerks | $46,360 | $22.29 |
| Real Estate Sales Agent | $59,240 | $28.48 |
| First-Line Supervisors of Non-Retail Sales Workers | $91,830 | $44.15 |
| Telemarketer | $35,670 | $17.15 |
| Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products | $76,180 | $36.62 |
| Sales Engineer | $116,570 | $56.04 |
More: Sales and Related Occupations · all salaries in Appleton, WI
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, occupation code 41-3021. Wages include base pay, tips, commissions and shift pay, but not overtime, bonuses or benefits, and exclude the self-employed.
Frequently asked questions
How much does a insurance sales agent make in Appleton, WI?
The median salary for insurance sales agents in the Appleton, WI metro area is $77,250 a year, or $37.14 an hour. Pay ranges from $49,490 for the lowest-paid 10% to $177,910 for the top 10%.
How much do the highest-paid insurance sales agents make in Appleton, WI?
The top 10% of insurance sales agents in the Appleton, WI metro area earn at least $177,910 a year. The top 25% earn $102,030 or more.
What is the starting pay for insurance sales agents in Appleton, WI?
Entry-level pay (the 10th percentile) is about $49,490 a year, and a quarter of insurance sales agents earn $60,670 or less.
How many insurance sales agents work in Appleton, WI?
About 550 insurance sales agents are employed in the Appleton, WI metro area, not counting the self-employed.