Retail Salesperson salary in Naples-Marco Island, FL
Retail Salespersons in the Naples-Marco Island, FL metro area earn a median of $35,380 a year ($17.01 an hour), based on BLS data for 6,830 workers.
Pay ranges from $29,230 for the lowest-paid 10% to $47,510 for the top 10%. That is about the same as the national median of $35,410. Pay here is 4% higher than the Florida statewide median of $34,010. There are 39 retail salespersons per 1,000 jobs here — the job is 1.6× more common than nationally. The average (mean) salary is $38,270, above the median because a few high earners pull it up.
Pay range for retail salespersons in Naples-Marco Island, FL
| Pay level | Yearly | Hourly |
|---|---|---|
| 10th percentile (entry level) | $29,230 | $14.05 |
| 25th percentile | $30,790 | $14.81 |
| Median | $35,380 | $17.01 |
| 75th percentile | $39,310 | $18.90 |
| 90th percentile (top earners) | $47,510 | $22.84 |
| Average (mean) | $38,270 | $18.40 |
Half of retail salespersons earn more than the median and half earn less. Percentiles show the spread: 10% earn less than the 10th percentile, and 10% earn more than the 90th.
Median paycheck, before taxes
| Pay period | Amount |
|---|---|
| Monthly | $2,948.33 |
| Semi-monthly (24 a year) | $1,474.17 |
| Biweekly (26 a year) | $1,360.77 |
| Weekly | $680.38 |
| Hourly | $17.01 |
Based on a full-time year of 2,080 hours. Convert any amount with the hourly to salary converter.
Retail Salesperson salary in other metro areas nearby
| Metro area | Median salary | Workers |
|---|---|---|
| North Port-Bradenton-Sarasota, FL | $35,160 | 13,420 |
| Cape Coral-Fort Myers, FL | $34,650 | 12,220 |
| Jacksonville, FL | $34,360 | 22,390 |
| Miami-Fort Lauderdale-West Palm Beach, FL | $34,330 | 91,370 |
| Punta Gorda, FL | $34,290 | 2,720 |
| Wildwood-The Villages, FL | $34,290 | 1,400 |
| Port St. Lucie, FL | $34,020 | 6,210 |
| Crestview-Fort Walton Beach-Destin, FL | $33,920 | 5,760 |
| Tampa-St. Petersburg-Clearwater, FL | $33,790 | 45,130 |
| Sebastian-Vero Beach-West Vero Corridor, FL | $33,450 | 2,500 |
| Palm Bay-Melbourne-Titusville, FL | $33,430 | 7,670 |
| Deltona-Daytona Beach-Ormond Beach, FL | $33,370 | 8,780 |
| Orlando-Kissimmee-Sanford, FL | $32,290 | 49,970 |
| Panama City-Panama City Beach, FL | $32,290 | 3,490 |
| Pensacola-Ferry Pass-Brent, FL | $31,870 | 6,720 |
| Gainesville, FL | $31,830 | 4,220 |
| Lakeland-Winter Haven, FL | $31,820 | 8,220 |
| Homosassa Springs, FL | $31,240 | 1,490 |
| Sebring, FL | $31,200 | 1,150 |
| Ocala, FL | $31,090 | 4,430 |
| Tallahassee, FL | $30,330 | 5,130 |
Highest-paying states for retail salespersons
| State | Median salary |
|---|---|
| Washington | $39,560 |
| District of Columbia | $38,500 |
| California | $38,440 |
| Colorado | $37,950 |
| Hawaii | $37,790 |
| New York | $37,720 |
| Vermont | $37,400 |
| Alaska | $37,290 |
| Oregon | $36,770 |
| Maine | $36,640 |
See Retail Salesperson pay in every state or the Florida statewide figures.
Related jobs in Naples-Marco Island, FL
| Job | Median salary | Hourly |
|---|---|---|
| Cashier | $34,220 | $16.45 |
| Counter and Rental Clerks | $40,330 | $19.39 |
| Parts Salesperson | $37,340 | $17.95 |
| First-Line Supervisors of Retail Sales Workers | $53,000 | $25.48 |
| Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel | $64,410 | $30.97 |
| Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products | $64,330 | $30.93 |
| Securities, Commodities, and Financial Services Sales Agents | $63,880 | $30.71 |
| Insurance Sales Agent | $52,650 | $25.31 |
| First-Line Supervisors of Non-Retail Sales Workers | $88,550 | $42.57 |
| Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products | $76,700 | $36.88 |
| Travel Agent | $57,720 | $27.75 |
| Sales and Related Workers, All Other | $39,550 | $19.02 |
| Demonstrators and Product Promoters | $37,060 | $17.82 |
More: Sales and Related Occupations · all salaries in Naples-Marco Island, FL
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, occupation code 41-2031. Wages include base pay, tips, commissions and shift pay, but not overtime, bonuses or benefits, and exclude the self-employed.
Frequently asked questions
How much does a retail salesperson make in Naples-Marco Island, FL?
The median salary for retail salespersons in the Naples-Marco Island, FL metro area is $35,380 a year, or $17.01 an hour. Pay ranges from $29,230 for the lowest-paid 10% to $47,510 for the top 10%.
How much do the highest-paid retail salespersons make in Naples-Marco Island, FL?
The top 10% of retail salespersons in the Naples-Marco Island, FL metro area earn at least $47,510 a year. The top 25% earn $39,310 or more.
What is the starting pay for retail salespersons in Naples-Marco Island, FL?
Entry-level pay (the 10th percentile) is about $29,230 a year, and a quarter of retail salespersons earn $30,790 or less.
How many retail salespersons work in Naples-Marco Island, FL?
About 6,830 retail salespersons are employed in the Naples-Marco Island, FL metro area, not counting the self-employed.