Marketing Manager salary in Richmond, VA
Marketing Managers in the Richmond, VA metro area earn a median of $174,130 a year ($83.71 an hour), based on BLS data for 1,090 workers.
Pay ranges from $103,000 for the lowest-paid 10% to $272,460 for the top 10%. That is 4% higher than the national median of $166,790. Pay here is 7% lower than the Virginia statewide median of $187,820. There are 1.7 marketing managers per 1,000 jobs here — the job is less common than nationally (location quotient 0.65). The average (mean) salary is $187,800, above the median because a few high earners pull it up.
Pay range for marketing managers in Richmond, VA
| Pay level | Yearly | Hourly |
|---|---|---|
| 10th percentile (entry level) | $103,000 | $49.52 |
| 25th percentile | $132,730 | $63.81 |
| Median | $174,130 | $83.71 |
| 75th percentile | $214,930 | $103.33 |
| 90th percentile (top earners) | $272,460 | $130.99 |
| Average (mean) | $187,800 | $90.29 |
Half of marketing managers earn more than the median and half earn less. Percentiles show the spread: 10% earn less than the 10th percentile, and 10% earn more than the 90th.
Median paycheck, before taxes
| Pay period | Amount |
|---|---|
| Monthly | $14,510.83 |
| Semi-monthly (24 a year) | $7,255.42 |
| Biweekly (26 a year) | $6,697.31 |
| Weekly | $3,348.65 |
| Hourly | $83.71 |
Based on a full-time year of 2,080 hours. Convert any amount with the hourly to salary converter.
Marketing Manager salary in other metro areas nearby
| Metro area | Median salary | Workers |
|---|---|---|
| Washington-Arlington-Alexandria, DC-VA-MD-WV | $181,260 | 8,900 |
| Charlottesville, VA | $165,980 | 120 |
| Roanoke, VA | $165,000 | 160 |
| Lynchburg, VA | $159,490 | 50 |
| Virginia Beach-Chesapeake-Norfolk, VA-NC | $155,300 | 610 |
| Harrisonburg, VA | $141,430 | 40 |
| Winchester, VA-WV | $139,900 | 80 |
| Kingsport-Bristol, TN-VA | $136,240 | 360 |
| Blacksburg-Christiansburg-Radford, VA | $119,420 | 50 |
Highest-paying states for marketing managers
| State | Median salary |
|---|---|
| Massachusetts | $212,020 |
| California | $193,620 |
| Virginia | $187,820 |
| Colorado | $182,730 |
| New York | $181,200 |
| New Jersey | $180,040 |
| District of Columbia | $177,170 |
| Minnesota | $173,300 |
| Washington | $172,270 |
| Connecticut | $169,240 |
See Marketing Manager pay in every state or the Virginia statewide figures.
Related jobs in Richmond, VA
| Job | Median salary | Hourly |
|---|---|---|
| Sales Manager | $168,590 | $81.05 |
| Public Relations Manager | $160,540 | $77.19 |
| Fundraising Manager | $140,260 | $67.43 |
| Advertising and Promotions Managers | $161,040 | $77.42 |
| General and Operations Managers | $108,670 | $52.24 |
| Financial Manager | $173,140 | $83.24 |
| Managers, All Other | $144,730 | $69.58 |
| Computer and Information Systems Managers | $180,640 | $86.85 |
| Medical and Health Services Managers | $129,660 | $62.34 |
| Construction Manager | $110,350 | $53.05 |
| Education Administrators, Kindergarten through Secondary | $104,380 | — |
| Human Resources Manager | $152,190 | $73.17 |
| Property, Real Estate, and Community Association Managers | $87,440 | $42.04 |
| Chief Executive | $326,160 | $156.81 |
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, occupation code 11-2021. Wages include base pay, tips, commissions and shift pay, but not overtime, bonuses or benefits, and exclude the self-employed.
Frequently asked questions
How much does a marketing manager make in Richmond, VA?
The median salary for marketing managers in the Richmond, VA metro area is $174,130 a year, or $83.71 an hour. Pay ranges from $103,000 for the lowest-paid 10% to $272,460 for the top 10%.
How much do the highest-paid marketing managers make in Richmond, VA?
The top 10% of marketing managers in the Richmond, VA metro area earn at least $272,460 a year. The top 25% earn $214,930 or more.
What is the starting pay for marketing managers in Richmond, VA?
Entry-level pay (the 10th percentile) is about $103,000 a year, and a quarter of marketing managers earn $132,730 or less.
How many marketing managers work in Richmond, VA?
About 1,090 marketing managers are employed in the Richmond, VA metro area, not counting the self-employed.