Personal Financial Advisor salary in La Crosse-Onalaska, WI-MN
Personal Financial Advisors in the La Crosse-Onalaska, WI-MN metro area earn a median of $103,670 a year ($49.84 an hour), based on BLS data for 120 workers.
Pay ranges from $45,560 for the lowest-paid 10% to $300,920 for the top 10%. That is 1% lower than the national median of $105,070. Pay here is 13% lower than the Wisconsin statewide median of $119,430. There are 1.4 personal financial advisors per 1,000 jobs here — close to the national average. The average (mean) salary is $157,660, above the median because a few high earners pull it up.
Pay range for personal financial advisors in La Crosse-Onalaska, WI-MN
| Pay level | Yearly | Hourly |
|---|---|---|
| 10th percentile (entry level) | $45,560 | $21.91 |
| 25th percentile | $67,110 | $32.27 |
| Median | $103,670 | $49.84 |
| 75th percentile | $239,990 | $115.38 |
| 90th percentile (top earners) | $300,920 | $144.68 |
| Average (mean) | $157,660 | $75.80 |
Half of personal financial advisors earn more than the median and half earn less. Percentiles show the spread: 10% earn less than the 10th percentile, and 10% earn more than the 90th.
Median paycheck, before taxes
| Pay period | Amount |
|---|---|
| Monthly | $8,639.17 |
| Semi-monthly (24 a year) | $4,319.58 |
| Biweekly (26 a year) | $3,987.31 |
| Weekly | $1,993.65 |
| Hourly | $49.84 |
Based on a full-time year of 2,080 hours. Convert any amount with the hourly to salary converter.
Buying a home? On a $103,670 salary, see how much house you can afford in Wisconsin at today's mortgage rates, or work out a payment with the mortgage calculator.
Personal Financial Advisor salary in other metro areas nearby
| Metro area | Median salary | Workers |
|---|---|---|
| Sheboygan, WI | $133,200 | 50 |
| Fond du Lac, WI | $127,360 | 50 |
| Madison, WI | $126,000 | 590 |
| Milwaukee-Waukesha, WI | $125,810 | 2,150 |
| Racine-Mount Pleasant, WI | $121,840 | 80 |
| Sioux Falls, SD-MN | $121,350 | 310 |
| Green Bay, WI | $120,200 | 320 |
| Eau Claire, WI | $113,930 | 140 |
| Janesville-Beloit, WI | $113,480 | 60 |
| Oshkosh-Neenah, WI | $104,160 | 110 |
| Minneapolis-St. Paul-Bloomington, MN-WI | $103,410 | 4,150 |
| Kenosha, WI | $102,320 | 60 |
| Wausau, WI | $100,500 | 70 |
| Rochester, MN | $95,280 | 110 |
| Mankato, MN | $82,380 | 40 |
| Duluth, MN-WI | $80,480 | 110 |
| St. Cloud, MN | $77,530 | 190 |
| Grand Forks, ND-MN | $77,520 | 30 |
| Fargo, ND-MN | $75,900 | 250 |
Highest-paying states for personal financial advisors
| State | Median salary |
|---|---|
| New York | $166,400 |
| New Jersey | $158,570 |
| California | $130,330 |
| Connecticut | $129,720 |
| South Dakota | $128,720 |
| Massachusetts | $125,670 |
| Delaware | $125,050 |
| Oregon | $122,830 |
| Illinois | $120,130 |
| Wisconsin | $119,430 |
See Personal Financial Advisor pay in every state or the Wisconsin statewide figures.
Related jobs in La Crosse-Onalaska, WI-MN
| Job | Median salary | Hourly |
|---|---|---|
| Accountants and Auditors | $76,680 | $36.87 |
| Loan Officer | $76,370 | $36.72 |
| Financial and Investment Analysts | $92,600 | $44.52 |
| Credit Analyst | $65,620 | $31.55 |
| Credit Counselor | $47,950 | $23.06 |
| Financial Specialists, All Other | $67,410 | $32.41 |
| Project Management Specialist | $94,990 | $45.67 |
| Human Resources Specialist | $65,400 | $31.44 |
| Market Research Analysts and Marketing Specialists | $61,930 | $29.78 |
| Training and Development Specialists | $71,690 | $34.47 |
| Business Operations Specialists, All Other | $71,580 | $34.41 |
| Buyers and Purchasing Agents | $66,820 | $32.13 |
| Management Analyst | $82,890 | $39.85 |
| Cost Estimator | $77,710 | $37.36 |
More: Business and Financial Operations Occupations · all salaries in La Crosse-Onalaska, WI-MN
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, occupation code 13-2052. Wages include base pay, tips, commissions and shift pay, but not overtime, bonuses or benefits, and exclude the self-employed.
Frequently asked questions
How much does a personal financial advisor make in La Crosse-Onalaska, WI-MN?
The median salary for personal financial advisors in the La Crosse-Onalaska, WI-MN metro area is $103,670 a year, or $49.84 an hour. Pay ranges from $45,560 for the lowest-paid 10% to $300,920 for the top 10%.
How much do the highest-paid personal financial advisors make in La Crosse-Onalaska, WI-MN?
The top 10% of personal financial advisors in the La Crosse-Onalaska, WI-MN metro area earn at least $300,920 a year. The top 25% earn $239,990 or more.
What is the starting pay for personal financial advisors in La Crosse-Onalaska, WI-MN?
Entry-level pay (the 10th percentile) is about $45,560 a year, and a quarter of personal financial advisors earn $67,110 or less.
How many personal financial advisors work in La Crosse-Onalaska, WI-MN?
About 120 personal financial advisors are employed in the La Crosse-Onalaska, WI-MN metro area, not counting the self-employed.