Marketing Manager salary in North Carolina
Marketing Managers in North Carolina earn a median of $165,480 a year ($79.56 an hour), based on BLS data for 10,790 workers.
Pay ranges from $96,760 for the lowest-paid 10% to $274,100 for the top 10%. That is 1% lower than the national median of $166,790. North Carolina ranks 13th of 48 states for marketing managers pay. There are 2.2 marketing managers per 1,000 jobs here — close to the national average. The average (mean) salary is $173,660, above the median because a few high earners pull it up.
Pay range for marketing managers in North Carolina
| Pay level | Yearly | Hourly |
|---|---|---|
| 10th percentile (entry level) | $96,760 | $46.52 |
| 25th percentile | $127,120 | $61.12 |
| Median | $165,480 | $79.56 |
| 75th percentile | $210,580 | $101.24 |
| 90th percentile (top earners) | $274,100 | $131.78 |
| Average (mean) | $173,660 | $83.49 |
Half of marketing managers earn more than the median and half earn less. Percentiles show the spread: 10% earn less than the 10th percentile, and 10% earn more than the 90th.
Median paycheck, before taxes
| Pay period | Amount |
|---|---|
| Monthly | $13,790 |
| Semi-monthly (24 a year) | $6,895 |
| Biweekly (26 a year) | $6,364.62 |
| Weekly | $3,182.31 |
| Hourly | $79.56 |
Based on a full-time year of 2,080 hours. Convert any amount with the hourly to salary converter.
Marketing Manager salary in cities in North Carolina
| Metro area | Median salary | Workers |
|---|---|---|
| Durham-Chapel Hill, NC | $175,160 | 1,230 |
| Raleigh-Cary, NC | $167,640 | 2,390 |
| Charlotte-Concord-Gastonia, NC-SC | $166,200 | 3,830 |
| Burlington, NC | $164,770 | 80 |
| Rocky Mount, NC | $162,220 | 60 |
| Winston-Salem, NC | $160,570 | 440 |
| Virginia Beach-Chesapeake-Norfolk, VA-NC | $155,300 | 610 |
| Greenville, NC | $155,280 | 60 |
| Wilmington, NC | $153,860 | 170 |
| Greensboro-High Point, NC | $151,880 | 650 |
| Hickory-Lenoir-Morganton, NC | $151,190 | 200 |
| Asheville, NC | $150,610 | 160 |
| Pinehurst-Southern Pines, NC | $148,630 | 30 |
| Fayetteville, NC | $140,730 | 70 |
Highest-paying states for marketing managers
| State | Median salary |
|---|---|
| Massachusetts | $212,020 |
| California | $193,620 |
| Virginia | $187,820 |
| Colorado | $182,730 |
| New York | $181,200 |
| New Jersey | $180,040 |
| District of Columbia | $177,170 |
| Minnesota | $173,300 |
| Washington | $172,270 |
| Connecticut | $169,240 |
Related jobs in North Carolina
| Job | Median salary | Hourly |
|---|---|---|
| Sales Manager | $150,470 | $72.34 |
| Public Relations Manager | $132,280 | $63.60 |
| Fundraising Manager | $125,870 | $60.51 |
| Advertising and Promotions Managers | $121,730 | $58.52 |
| General and Operations Managers | $101,950 | $49.01 |
| Computer and Information Systems Managers | $172,860 | $83.11 |
| Financial Manager | $166,780 | $80.18 |
| Managers, All Other | $141,160 | $67.87 |
| Construction Manager | $106,640 | $51.27 |
| Medical and Health Services Managers | $114,410 | $55.01 |
| Education Administrators, Kindergarten through Secondary | $83,180 | — |
| Property, Real Estate, and Community Association Managers | $61,430 | $29.54 |
| Industrial Production Manager | $125,940 | $60.55 |
| Food Service Manager | $74,080 | $35.62 |
More: Management Occupations · all salaries in North Carolina
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, occupation code 11-2021. Wages include base pay, tips, commissions and shift pay, but not overtime, bonuses or benefits, and exclude the self-employed.
Frequently asked questions
How much does a marketing manager make in North Carolina?
The median salary for marketing managers in North Carolina is $165,480 a year, or $79.56 an hour. Pay ranges from $96,760 for the lowest-paid 10% to $274,100 for the top 10%.
How much do the highest-paid marketing managers make in North Carolina?
The top 10% of marketing managers in North Carolina earn at least $274,100 a year. The top 25% earn $210,580 or more.
What is the starting pay for marketing managers in North Carolina?
Entry-level pay (the 10th percentile) is about $96,760 a year, and a quarter of marketing managers earn $127,120 or less.
How many marketing managers work in North Carolina?
About 10,790 marketing managers are employed in North Carolina, not counting the self-employed.