Marketing Manager salary in Kentucky
Marketing Managers in Kentucky earn a median of $128,930 a year ($61.98 an hour), based on BLS data for 1,930 workers.
Pay ranges from $77,340 for the lowest-paid 10% to $204,550 for the top 10%. That is 23% lower than the national median of $166,790. Kentucky ranks 37th of 48 states for marketing managers pay. There are 0.97 marketing managers per 1,000 jobs here — the job is less common than nationally (location quotient 0.38). The average (mean) salary is $138,310, above the median because a few high earners pull it up.
Pay range for marketing managers in Kentucky
| Pay level | Yearly | Hourly |
|---|---|---|
| 10th percentile (entry level) | $77,340 | $37.18 |
| 25th percentile | $93,780 | $45.09 |
| Median | $128,930 | $61.98 |
| 75th percentile | $170,720 | $82.08 |
| 90th percentile (top earners) | $204,550 | $98.34 |
| Average (mean) | $138,310 | $66.50 |
Half of marketing managers earn more than the median and half earn less. Percentiles show the spread: 10% earn less than the 10th percentile, and 10% earn more than the 90th.
Median paycheck, before taxes
| Pay period | Amount |
|---|---|
| Monthly | $10,744.17 |
| Semi-monthly (24 a year) | $5,372.08 |
| Biweekly (26 a year) | $4,958.85 |
| Weekly | $2,479.42 |
| Hourly | $61.98 |
Based on a full-time year of 2,080 hours. Convert any amount with the hourly to salary converter.
Marketing Manager salary in cities in Kentucky
| Metro area | Median salary | Workers |
|---|---|---|
| Cincinnati, OH-KY-IN | $145,770 | 2,730 |
| Louisville/Jefferson County, KY-IN | $136,350 | 920 |
| Elizabethtown, KY | $133,220 | 50 |
| Lexington-Fayette, KY | $127,040 | 330 |
| Owensboro, KY | $124,040 | 30 |
| Clarksville, TN-KY | $113,520 | 70 |
| Bowling Green, KY | $107,440 | 80 |
| Huntington-Ashland, WV-KY-OH | $106,640 | 70 |
Highest-paying states for marketing managers
| State | Median salary |
|---|---|
| Massachusetts | $212,020 |
| California | $193,620 |
| Virginia | $187,820 |
| Colorado | $182,730 |
| New York | $181,200 |
| New Jersey | $180,040 |
| District of Columbia | $177,170 |
| Minnesota | $173,300 |
| Washington | $172,270 |
| Connecticut | $169,240 |
Related jobs in Kentucky
| Job | Median salary | Hourly |
|---|---|---|
| Sales Manager | $128,650 | $61.85 |
| Public Relations Manager | $112,320 | $54.00 |
| Advertising and Promotions Managers | $107,030 | $51.46 |
| Fundraising Manager | $124,770 | $59.99 |
| General and Operations Managers | $79,370 | $38.16 |
| Medical and Health Services Managers | $103,450 | $49.74 |
| Financial Manager | $130,650 | $62.81 |
| Industrial Production Manager | $112,250 | $53.97 |
| Education Administrators, Kindergarten through Secondary | $99,920 | — |
| Computer and Information Systems Managers | $140,360 | $67.48 |
| Construction Manager | $97,020 | $46.64 |
| Property, Real Estate, and Community Association Managers | $52,790 | $25.38 |
| Managers, All Other | $122,930 | $59.10 |
| Transportation, Storage, and Distribution Managers | $100,340 | $48.24 |
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, occupation code 11-2021. Wages include base pay, tips, commissions and shift pay, but not overtime, bonuses or benefits, and exclude the self-employed.
Frequently asked questions
How much does a marketing manager make in Kentucky?
The median salary for marketing managers in Kentucky is $128,930 a year, or $61.98 an hour. Pay ranges from $77,340 for the lowest-paid 10% to $204,550 for the top 10%.
How much do the highest-paid marketing managers make in Kentucky?
The top 10% of marketing managers in Kentucky earn at least $204,550 a year. The top 25% earn $170,720 or more.
What is the starting pay for marketing managers in Kentucky?
Entry-level pay (the 10th percentile) is about $77,340 a year, and a quarter of marketing managers earn $93,780 or less.
How many marketing managers work in Kentucky?
About 1,930 marketing managers are employed in Kentucky, not counting the self-employed.