Public Relations Specialist salary in Rochester, MN
Public Relations Specialists in the Rochester, MN metro area earn a median of $74,830 a year ($35.98 an hour), based on BLS data for 240 workers.
Pay ranges from $38,580 for the lowest-paid 10% to $110,900 for the top 10%. That is about the same as the national median of $74,750. Pay here is 9% higher than the Minnesota statewide median of $68,620. There are 1.9 public relations specialists per 1,000 jobs here — close to the national average. The average (mean) salary is $77,120, above the median because a few high earners pull it up.
Pay range for public relations specialists in Rochester, MN
| Pay level | Yearly | Hourly |
|---|---|---|
| 10th percentile (entry level) | $38,580 | $18.55 |
| 25th percentile | $51,490 | $24.76 |
| Median | $74,830 | $35.98 |
| 75th percentile | $105,080 | $50.52 |
| 90th percentile (top earners) | $110,900 | $53.32 |
| Average (mean) | $77,120 | $37.08 |
Half of public relations specialists earn more than the median and half earn less. Percentiles show the spread: 10% earn less than the 10th percentile, and 10% earn more than the 90th.
Median paycheck, before taxes
| Pay period | Amount |
|---|---|
| Monthly | $6,235.83 |
| Semi-monthly (24 a year) | $3,117.92 |
| Biweekly (26 a year) | $2,878.08 |
| Weekly | $1,439.04 |
| Hourly | $35.98 |
Based on a full-time year of 2,080 hours. Convert any amount with the hourly to salary converter.
Public Relations Specialist salary in other metro areas nearby
| Metro area | Median salary | Workers |
|---|---|---|
| Minneapolis-St. Paul-Bloomington, MN-WI | $73,780 | 6,170 |
| Fargo, ND-MN | $68,950 | 240 |
| La Crosse-Onalaska, WI-MN | $64,130 | 100 |
| Mankato, MN | $63,740 | 100 |
| Grand Forks, ND-MN | $63,040 | 110 |
| Sioux Falls, SD-MN | $61,050 | 60 |
| St. Cloud, MN | $59,750 | 170 |
| Duluth, MN-WI | $56,110 | 270 |
Highest-paying states for public relations specialists
| State | Median salary |
|---|---|
| District of Columbia | $102,740 |
| Washington | $87,470 |
| California | $85,030 |
| Connecticut | $84,990 |
| New York | $81,250 |
| Colorado | $80,680 |
| Virginia | $80,380 |
| New Jersey | $80,130 |
| Massachusetts | $79,660 |
| Maryland | $79,560 |
See Public Relations Specialist pay in every state or the Minnesota statewide figures.
Related jobs in Rochester, MN
| Job | Median salary | Hourly |
|---|---|---|
| Interpreters and Translators | $64,820 | $31.17 |
| Coaches and Scouts | $59,000 | — |
| Graphic Designer | $61,240 | $29.44 |
| Producers and Directors | $72,580 | $34.89 |
| Merchandise Displayers and Window Trimmers | $37,430 | $18.00 |
| Umpires, Referees, and Other Sports Officials | $44,230 | — |
More: Arts, Design, Entertainment, Sports, and Media Occupations · all salaries in Rochester, MN
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, occupation code 27-3031. Wages include base pay, tips, commissions and shift pay, but not overtime, bonuses or benefits, and exclude the self-employed.
Frequently asked questions
How much does a public relations specialist make in Rochester, MN?
The median salary for public relations specialists in the Rochester, MN metro area is $74,830 a year, or $35.98 an hour. Pay ranges from $38,580 for the lowest-paid 10% to $110,900 for the top 10%.
How much do the highest-paid public relations specialists make in Rochester, MN?
The top 10% of public relations specialists in the Rochester, MN metro area earn at least $110,900 a year. The top 25% earn $105,080 or more.
What is the starting pay for public relations specialists in Rochester, MN?
Entry-level pay (the 10th percentile) is about $38,580 a year, and a quarter of public relations specialists earn $51,490 or less.
How many public relations specialists work in Rochester, MN?
About 240 public relations specialists are employed in the Rochester, MN metro area, not counting the self-employed.