Marketing Manager salary in Boise City, ID
Marketing Managers in the Boise City, ID metro area earn a median of $159,930 a year ($76.89 an hour), based on BLS data for 780 workers.
Pay ranges from $88,410 for the lowest-paid 10% to $254,990 for the top 10%. That is 4% lower than the national median of $166,790. Pay here is 13% higher than the Idaho statewide median of $142,090. There are 2.0 marketing managers per 1,000 jobs here — the job is less common than nationally (location quotient 0.78). The average (mean) salary is $161,750, above the median because a few high earners pull it up.
Pay range for marketing managers in Boise City, ID
| Pay level | Yearly | Hourly |
|---|---|---|
| 10th percentile (entry level) | $88,410 | $42.51 |
| 25th percentile | $106,200 | $51.06 |
| Median | $159,930 | $76.89 |
| 75th percentile | $208,000 | $100.00 |
| 90th percentile (top earners) | $254,990 | $122.59 |
| Average (mean) | $161,750 | $77.77 |
Half of marketing managers earn more than the median and half earn less. Percentiles show the spread: 10% earn less than the 10th percentile, and 10% earn more than the 90th.
Median paycheck, before taxes
| Pay period | Amount |
|---|---|
| Monthly | $13,327.50 |
| Semi-monthly (24 a year) | $6,663.75 |
| Biweekly (26 a year) | $6,151.15 |
| Weekly | $3,075.58 |
| Hourly | $76.89 |
Based on a full-time year of 2,080 hours. Convert any amount with the hourly to salary converter.
Marketing Manager salary in other metro areas nearby
| Metro area | Median salary | Workers |
|---|---|---|
| Idaho Falls, ID | $135,560 | 130 |
| Logan, UT-ID | $131,990 | 130 |
| Coeur d'Alene, ID | $115,470 | 90 |
Highest-paying states for marketing managers
| State | Median salary |
|---|---|
| Massachusetts | $212,020 |
| California | $193,620 |
| Virginia | $187,820 |
| Colorado | $182,730 |
| New York | $181,200 |
| New Jersey | $180,040 |
| District of Columbia | $177,170 |
| Minnesota | $173,300 |
| Washington | $172,270 |
| Connecticut | $169,240 |
See Marketing Manager pay in every state or the Idaho statewide figures.
Related jobs in Boise City, ID
| Job | Median salary | Hourly |
|---|---|---|
| Sales Manager | $141,440 | $68.00 |
| Advertising and Promotions Managers | $80,680 | $38.79 |
| Public Relations Manager | $98,860 | $47.53 |
| General and Operations Managers | $83,680 | $40.23 |
| Medical and Health Services Managers | $124,330 | $59.77 |
| Chief Executive | $172,780 | $83.07 |
| Financial Manager | $131,130 | $63.04 |
| Construction Manager | $109,990 | $52.88 |
| Computer and Information Systems Managers | $161,990 | $77.88 |
| Education Administrators, Kindergarten through Secondary | $101,440 | — |
| Property, Real Estate, and Community Association Managers | $59,910 | $28.81 |
| Managers, All Other | $130,970 | $62.97 |
| Architectural and Engineering Managers | $168,530 | $81.02 |
| Human Resources Manager | $115,360 | $55.46 |
More: Management Occupations · all salaries in Boise City, ID
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, occupation code 11-2021. Wages include base pay, tips, commissions and shift pay, but not overtime, bonuses or benefits, and exclude the self-employed.
Frequently asked questions
How much does a marketing manager make in Boise City, ID?
The median salary for marketing managers in the Boise City, ID metro area is $159,930 a year, or $76.89 an hour. Pay ranges from $88,410 for the lowest-paid 10% to $254,990 for the top 10%.
How much do the highest-paid marketing managers make in Boise City, ID?
The top 10% of marketing managers in the Boise City, ID metro area earn at least $254,990 a year. The top 25% earn $208,000 or more.
What is the starting pay for marketing managers in Boise City, ID?
Entry-level pay (the 10th percentile) is about $88,410 a year, and a quarter of marketing managers earn $106,200 or less.
How many marketing managers work in Boise City, ID?
About 780 marketing managers are employed in the Boise City, ID metro area, not counting the self-employed.